your network is your net worth unlock the hidden power of connections for wealth success and happiness in the

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Your Network Is Your Net Worth

Author : Porter Gale
ISBN : 9781451688788
Genre : Business & Economics
File Size : 89. 52 MB
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An internationally known public speaker, entrepreneur, and marketing executive shares practical, up-to-date tips for mastering the skills of networking. Networking doesn’t have to be that frenzied old-school game of calendars packed with stuffy power lunches and sterile evenings at community business gatherings. We’ve entered a new era, one in which shifting cultural values and the explosion of digital technology enable us to network in vastly more efficient, more focused, and more enjoyable ways. A fresh take on How to Win Friends and Influence People, Your Network Is Your Net Worth is an entertaining, straightforward guide filled with revealing case studies, hands-on advice, and innovative strategies for building your network. Written by sought-after speaker, entrepreneur, and marketing executive Porter Gale, with a foreword by Apple evangelist and bestselling author Guy Kawasaki, this book shows you how to establish, expand, and nurture your connections both online and off. New ways to network are popping up every day—and Gale tells you how to make the most of them—but even traditional networking opportunities are not the same animals that they once were, and we need to shift our attitudes and approaches accordingly. Networking has evolved from a transactional game to a transformational process. Whereas once it was about power plays, now it’s about charting your own course, following your passions, and making meaningful connections, which in turn increase your happiness and productivity. In addition to chronicling her own rise from an ad agency intern to an in-demand consultant, Gale also shares the inspiring stories of so many others who live by this networking model: a military wife who connects with social media communities while her husband is deployed overseas, a young woman blog-ger battling leukemia, a dyslexic politician who wins elections by telling stories, and the CEO of a Major League Baseball team who once made a phone call that changed the course of his life. When you focus on your passions and reorganize your networking around your values and beliefs, you will discover the kind of lasting relationships, personal transformation, and, ultimately, tangible wealth that are the foundation for happiness and success. With a message both timely and important, Your Network Is Your Net Worth is the definitive handbook to Networking 2.0.

Complete B2b Online Marketing

Author : William Leake
ISBN : 9781118239186
Genre : Business & Economics
File Size : 42. 48 MB
Format : PDF
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Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Written by experts with first-hand knowledge of the field, this book clearly explains how to leverage today's search engine marketing and social media technologies to get, nurture, and convert leads. Topics include strategy, branding, monitoring, resource allocation, and much more. B2B marketers need detailed, practical guidelines and strategies for how best to gain, nurture, and convert leads using today's Internet technologies and strategies This ultimate how-to guide examines strategic and branding considerations, search engine optimization techniques, and how to maximize the impact of banner ads and landing pages Explains how to use social media listening and monitoring tools, how to engage visitors, and how to allocate resources to ensure success Covers measuring results, improving web site usability, using metrics, and nurturing leads Skilled B2B marketers who are ready to take advantage of all that online marketing has to offer will find this guide provides exactly the know-how they need.

Selling To The New Elite

Author : Jim Taylor
ISBN : 9780814416532
Genre : Business & Economics
File Size : 82. 40 MB
Format : PDF
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Explains how salespeople and marketers can make loyal customers of the modern-day wealthy and elite, revealing what the truly rich really want.

Ninja Innovation

Author : Gary Shapiro
ISBN : 9780062242365
Genre : Business & Economics
File Size : 72. 45 MB
Format : PDF, Kindle
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Innovate or die For thirty years, Gary Shapiro has observed the world's most innovative businesses from his front-row seat as leader of the Consumer Electronics Association. Now he reveals the ten secrets of "ninja innovators" like Apple, Amazon, Google, Microsoft, and many others. What does it take to succeed? Discipline. Mission-oriented strategy. Adaptability. Decisiveness. And a will for victory. In short, today's most successful businesses are "ninja innovators." Drawn from Gary Shapiro's three decades of experience leading the consumer electronics industry, Ninja Innovation takes readers behind the scenes of today's top enterprises, uncovering their ten essential strategies for success. As head of the Consumer Electronics Association and its influential annual trade show, the International CES, Shapiro has worked with the most innovative companies in history—Intel, IBM, and Samsung, to name a few—focusing on creating policies and events that produce revolutionary products year after year. He has learned the key strategies that have guided these businesses to record-breaking profits, as well as the traps that have led so many others to crushing failure. In order to stay in front of the pace of innovation, Shapiro observes, top companies must operate as an elite strike force—just like the legendary medieval warriors known as ninjas. Ninjas weren't called upon to do the ordinary; they had to perform truly extraordinary tasks, while risking everything. As a highly trained martial-arts black belt himself, Shapiro mines the valuable insights of these centuries-old warriors to spotlight the secrets of agility, creativity, decisiveness, and reinvention that are essential for twenty-first-century leaders seeking breakthrough success. Taking readers inside the most cutting-edge businesses, Ninja Innovation is the ultimate guide to achieving victory in today's innovate-or-die economy.

Roadmap

Author : Roadtrip Nation
ISBN : 9781452146317
Genre : Business & Economics
File Size : 41. 22 MB
Format : PDF, ePub, Mobi
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This welcome antidote to the conventional career guide answers the old question—"So, what are you going to do with your life?"—in a groundbreaking way. From the team behind the campus and online resource and the inspirational TV series in its eleventh season, ROADMAP helps emerging careerists think deeply about how they can enter the workforce and thrive, using Roadtrip Nation's interest-based approach. Full-color charts and graphs offer a unique visually engaging reading experience and prompts for reflection are interspersed, making the reading process interactive and the discoveries personally impactful. With actionable, real-world wisdom on every page, it's an essential tool for today's young professionals and the parents, educators, and advisors seeking to inspire them.

Entrepreneur Revolution

Author : Daniel Priestley
ISBN : 9780857084149
Genre : Business & Economics
File Size : 32. 82 MB
Format : PDF, ePub, Docs
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NOW IS THE AGE OF THE ENTREPRENEUR – DON’T GET LEFT BEHIND The world is embarking on a new age. The age of the entrepreneur, the agile small business owner, the flexible innovator. The days of the industrial age are over. It’s time to break free from the industrial revolution mind-set, quit working so hard, follow your dream and make a fortune along the way. The slow dinosaurs of the industrial age are being outpaced by fast-moving start-ups, ambitious small businesses and technological innovators. Entrepreneur Revolution is a master class in gaining an entrepreneurial mind-set, showing you how to change the way you think, the way you network, and the way you make a living. Successful entrepreneur Daniel Priestley will show you how to embrace the Entrepreneur Revolution and thrive in the new age. • From a successful entrepreneur who is reaping the rewards of the entrepreneurial age • How to shift your mind-set and think like an entrepreneur • Ways to adapt your lifestyle to be more successful

Labor Economics

Author : George Borjas
ISBN : 9781259291876
Genre : Business & Economics
File Size : 50. 28 MB
Format : PDF, ePub
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Labor Economics, seventh edition by George J. Borjas provides a modern introduction to labor economics, emphasizing both theory and empirical evidence. The book uses many examples drawn from state-of-the-art studies in labor economics literature. The author introduces, through examples, methodological techniques that are commonly used in labor economics to empirically test various aspects of the theory. Labor Economics is thoroughly integrated with the adaptive digital tools available in McGraw-Hill’s LearnSmart Advantage Suite, proven to increase student engagement and success in the course.

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