the unfair advantage sell with nlp

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The Unfair Advantage Sell With Nlp

Author : Duane Lakin
ISBN : 9780967916255
Genre : Business & Economics
File Size : 20. 11 MB
Format : PDF
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The Unfair Advantage: Sell with NLP! is a book for people who want new skills to influence others, who know that all selling is personal, and who see the need to sell themselves more effectively. It is for people who want to have an advantage in everything that they say, write and do. It is for YOU if you want to find an edge--an advantage--in your work life. The Unfair Advantage: Sell with NLP! is a “workshop-in-a-workbook.” It contains practical ideas and exercises for applying NLP (neurolinguistic programming) to sales and marketing. It includes “how-to” ideas for selling face-to-face, telemarketing, direct mail, and other real-world situations. Included are examples of scripts and techniques that have produced proven sales increases. It is a theory-free collection of techniques based on a workshop that has been presented to CEOs and sales professionals in over 800 companies in the United States, Russia, Hungary, Italy, Canada, and England. NOTE FROM THE AUTHOR This book is unique in its focus on proven practical techniques. It is not a “motivation” book or a touchy-feely, self-affirmation book. You do not need motivation if you are having successful sales results. This book gives you the advantage you need to get such results. The Unfair Advantage began when a client said, “We want to stop coming in second.” Over the past thirty years, I have honed and tested the techniques that are in this book. Don’t buy this book looking for easy answers. It still takes practice. But everything in The Unfair Advantage: Sell with NLP! works, and it can work for you. INDUSTRIES WITH COMPANIES WHO USE The Unfair Advantage: Accounting Consulting Pharmaceuticals Advertising Consumer Products Real Estate Apparel & Accessories Cosmetics Service Automotive Electronics Software Banking Executive Search Technology Brokerage Financial Services Telecommunications Biotechnology Health Care Travel/Hospitality Call Centers Legal Chemical Manufacturing

The Unfair Advantage

Author : Duane Lakin Ph D
ISBN : 0967916240
Genre : Business & Economics
File Size : 30. 28 MB
Format : PDF, Kindle
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The Unfair Advantage: Sell with NLP! is a book for people who want new skills to influence others, who know that all selling is personal, and who see the need to sell themselves more effectively. It is for people who want to have an advantage in everything that they say, write and do. It is for YOU if you want to find an edge--an advantage--in your work life. Much of The Unfair Advantage: Sell with NLP! is based on NLP (neurolinguistic programming) skills. But NLP is much more and much less than what is seen in this book. The techniques and skills here have been fine-tuned by the author for the last 30 years for only one purpose: to help sales and marketing professionals be more effective and successful. This book will teach you how to sell YOU, understand your prospects, and lead the sales process. The Revised Edition contains two new chapters that were not included in the 2000 edition (Mindsets or Metaprogams and Handling Objections). That is the only major change in the Revised Edition other than format and pricing.

The Unfair Advantage Sell With Nlp For Inside Sales Professionals

Author : Duane Lakin
ISBN : 9781483535975
Genre : Business & Economics
File Size : 79. 28 MB
Format : PDF, Mobi
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This book is for any professional who works in inside sales, whether that role is called sales, customer service, telesales, or telemarketing. It looks at specific inside sales applications of the concepts and skills described in The Unfair Advantage: Sell with NLP! This guide assumes that you have read and are somewhat familiar with those ideas. Throughout this book, you will be given examples of scripts or phrases that highlight particular techniques. You will then be invited to write your own phrases using the specific techniques covered in the chapter. Be sure you write real scripts or phrases that would fit your work setting and customers. As you do the exercises, you will be building an “idea bank” that you can revisit and read later when you begin working with your customers or prospects. When you are ready to write a new script for a specific sales campaign, go to your “bank” and see the ideas that will make that script more powerful and effective for you. The more realistic your exercises are, the more helpful your “bank” will be.

Selling With Nlp

Author : Kerry L. Johnson
ISBN : 1857880471
Genre : Marketing
File Size : 38. 26 MB
Format : PDF, ePub, Mobi
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Revolutionary new techniques that will double your sales volume.

Neuro Sell

Author : Simon Hazeldine
ISBN : 9780749469221
Genre : Business & Economics
File Size : 89. 56 MB
Format : PDF, Kindle
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Anyone involved in sales faces huge challenges these days, from fierce global competition and increased pressure on margins to the power of internet-savvy buyers and difficulties with getting time with prospective buyers. To succeed in sales, something more than the traditional techniques is needed. Neuro-Sell presents an effective, brain-based approach to selling that is sensitive to what's going on in the customer's mind. Neuro-Sell helps readers understand the importance of the unconscious and get below the surface of what people say to recognise what they really mean. Packed with examples, quizzes, templates and interactive exercises, it develops readers' skills in building sales relationships with the four main types of buyer and outlines the five stages of neuro-negotiating that will help give readers the competitive edge.

Persuasion Skills Black Book Of Job Hunting Techniques

Author : Rintu Basu
ISBN : 190543085X
Genre : Business & Economics
File Size : 22. 80 MB
Format : PDF, Mobi
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Despite what HR Departments want you to believe, the best person does not always get the job. The people that succeed are those who know how to press the company hot buttons and present a hypnotically desirable front in the interview. This book will show how to accomplish that.

Secrets Of Question Based Selling

Author : Thomas Freese
ISBN : 9781402287534
Genre : Business & Economics
File Size : 59. 31 MB
Format : PDF, Kindle
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"After I sent my team to the Question Based Selling program, not only was the feedback from the training outstanding, but we experienced an immediate positive impact in results."—Jim Cusick, vice president of sales, SAP America, Inc. "Following the program, even our most experienced salespeople raved, saying QBS was the best sales training they have ever experienced!"—Alan D. Rohrer, director of sales, Hewlett Packard For nearly fifteen years, The Secrets of Question Based Selling has been helping great salespeople live you deliver big results. It's commonsense approach has become a classic, must-have tool that demonstrates how asking the right questions at the right time accurately identifies your customer's needs. But consumer behavior and sales techniques change as rapidly as technology—and there are countless contradictory sales training programs promising results. Knowing where you should turn to for success can be confusing. Now fully revised and updated, The Secrets of Question Based Selling provides a step-by-step, easy-to-follow program that focuses specifically on sales effectiveness—identifying the strategies and techniques that will increase your probability of success. How you sell has become more important than the product. With this hands-on guide, you will learn to: •Penetrate more accounts •Overcome customer skepticism •Establish more credibility sooner •Generate more return calls •Motivate different types of buyers •Develop more internal champions •Close more sales...faster •And much, much more

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