the development of bric and the large country advantage

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The Development Of Bric And The Large Country Advantage

Author : Yao Ouyang
ISBN : 9789811006333
Genre : Business & Economics
File Size : 80. 73 MB
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This book explores key questions concerning the reasons for China’s economic miracle and the rise of BRICs. It develops the concept of the Comprehensive Advantages of Large Countries (CAOLCs) and reveals the formation mechanism of CAOLCs. By analyzing the rapid rise of BRICs and the large economy phenomena, the book emphasizes the crucial role that BRICs played during and after the global financial crisis. Readers are offered important information on how China is coping with the huge impact of the financial crisis and how it is seizing the opportunity to adjust and optimize its industrial structure in the post-crisis era.

University Expansion In A Changing Global Economy

Author : Martin Carnoy
ISBN : 9780804786416
Genre : Education
File Size : 54. 23 MB
Format : PDF
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This is a study of higher education in the world's four largest developing economies—Brazil, Russia, India, and China. Already important players globally, by mid-century, they are likely to be economic powerhouses. But whether they reach that level of development will depend in part on how successfully they create quality higher education that puts their labor forces at the cutting edge of the information society. Using an empirical, comparative approach, this book develops a broad picture of the higher education system in each country in the context of both global and local forces. The authors offer insights into how differing socioeconomic and historic patterns of change and political contexts influence developments in higher education. In asking why each state takes the approach that it does, this work situates a discussion of university expansion and quality in the context of governments' educational policies and reflects on the larger struggles over social goals and the distribution of national resources.


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ISBN : UIUC:30112000897584
Genre : Brick trade
File Size : 67. 57 MB
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Brick And Clay Record

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ISBN : NYPL:33433090805411
Genre : Clay industries
File Size : 71. 33 MB
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The Global Brand

Author : Nigel Hollis
ISBN : 0230615414
Genre : Business & Economics
File Size : 28. 94 MB
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A top executive at one of the world's leading marketing firms analyzes the familiarity and strength of brands and establishes five steps towards increasing brand strength in a globalized world Rapid advances in modern technology present companies with quickly expanding marketing opportunities, but they also create an over-saturated business landscape that both helps and hurts brands. The Global Brand is a thorough investigation of brand strength in the accelerated modern business world. Nigel Hollis draws on his experience at Millward Brown to present a simple formula for determining brand strength based on two axes, Presence (or familiarity) and Voltage (or marketing appeal), to illustrate the market value and performance of brands. He analyzes the five steps of customer commitment to a strong brand--Presence, Relevance, Performance, Advantage, and Bonding. Finally, Hollis emphasizes human nature as a set of constant core values that all brands should appeal to, and analyzes the future of brand-building as a profitable investment. “In The Global Brand, Nigel Hollis not only corrects some of the misconceptions of the past but offers a glimpse of the future that is both perceptive and grounded in good business sense. Those who take the time to properly digest this book will save their companies a lot of money.” —Sir Martin Sorrell, Chief Executive Officer, WPP

Getting China And India Right

Author : Anil K. Gupta
ISBN : 0470441097
Genre : Business & Economics
File Size : 90. 21 MB
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This book is the first strategic guide for multi-national corporations (MNCs)who are contemplating expanding into both China and India. Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are strategically crucial for the global enterprise: Both provide mega-markets for almost every product and service Both have platforms that will dramatically reduce the company's global cost structure Both have platforms that will significantly boost the company's global technology and innovation base Both are springboards for the mergence of new fearsome global competitors. This book aims to shed light on the brutal competition for markets and resources in China and India as well as lays out the strategic action implications for those companies who want to emerge as the global players of tomorrow.

Economic And Technical Viability Of Various Scales Of Building Materials Production The

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ISBN : 9211311039
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File Size : 42. 10 MB
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