love based online marketing campaigns to grow a business you love and that loves you back

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Love Based Online Marketing

Author : MIchele PW (Pariza Wacek)
ISBN : 0996826076
Genre :
File Size : 50. 66 MB
Format : PDF, Docs
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As an entrepreneur, small business owner, coach, consultant, speaker, author, and/or expert, you know marketing is the lifeblood of growing a successful business. Yet, for so many of us, marketing is also one of our biggest struggles. Well, that's all about to change. In Love-Based Online Marketing, Michele PW walks you through exactly how to create an Online Marketing Plan tailored specifically to you and your goals so you can grow a business you love AND that loves you back! And the best part, thanks to the Assessment included in this book, your Online Marketing Plan will be based around your Marketing Love Factor. This means you'll not only love your marketing (really! Even if you've always hated it before!), but you'll also be empowered to market your business in the exact, perfect way for you. So if attracting, inspiring and inviting your ideal prospects to become ideal clients and customers without being hype-y, sales-y or slime-y feels like a breath of fresh air, this book may be exactly what you've been looking for.

Launch

Author : Jeff Walker
ISBN : 9781630470180
Genre : Business & Economics
File Size : 50. 16 MB
Format : PDF, ePub
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Is your product or business going to achieve nearly instant momentum and sales, or will it start off slow and fade away from there? The start of every business is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into ""getting the doors open"", without giving much thought to creating a great launch. It doesn't have to be that way. Since 1996 Jeff Walker has been creating hugely successful launches in our increasingly digital world. Bootstrapping his first Internet business from his basement, he quickly developed an underground zero-budget process for launching new products with then-unheard of success. But the success-train was just getting started---once he started teaching his formula to other entrepreneurs the results were simply breathtaking. Tiny home-based businesses started doing launches that sold tens of thousands. . .hundreds of thousands. . .and even millions of dollars in just a few days. What you have in your hands is the treasure map into that world---an almost secret digital society of entrepreneurs who have learned to create cash-on-demand paydays with their product launches and business launches. Whether you have an existing business with existing products, or whether you have a service-based business and you want to develop your own products so you can leverage your time and your impact, or whether you're still in the planning phase and haven't quite started yet. . .this is your owners manual on how to start. This formula is how you engineer massive success. Now the question is. . .are you going to start slow, and fade away from there? Or are you ready to engineer a launch that will change the future of your business and your life?

Business Marketing

Author : F. Robert Dwyer
ISBN : 0071263438
Genre : Marketing
File Size : 89. 12 MB
Format : PDF
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Business Marketing, 4e is targeted at the undergraduate Business Marketing course to students who want to succeed in business to business marketing. This edition combines a theory-driven yet hands-on approach to show students how to make profitable and quality business marketing decisions. This well known text introduces the concepts of marketing to businesses and stresses the importance of customer relationship and knowledge management.

The Art Of Digital Marketing

Author : Ian Dodson
ISBN : 9781119265719
Genre : Business & Economics
File Size : 86. 4 MB
Format : PDF, Mobi
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The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time. The heart of the framework is a three-step process called the 3i Principles: Initiate, Iterate, and Integrate. This simple idea translates into higher engagement, real customer interaction, and multichannel campaigns that extend even into traditional marketing channels. The evolution of digital marketing isn't really about the brands; it's about consumers exercising more control over their choices. This book demonstrates how using this single realization as a starting point helps you build and implement more effective campaigns. Get inside the customer's head with deep consumer research Constantly improve your campaigns based on feedback and interactions Integrate digital activities across channels, including traditional marketing Build campaigns based on customer choice and control Digital marketing turns traditional marketing models on their heads. Instead of telling the customer what to think, you find out what they already think and go from there. Instead of front-loading resources, you continually adjust your approach based on real interactions with real customers every day. Digital marketing operates within its own paradigm, and The Art of Digital Marketing opens the door for your next campaign.

Lean Analytics

Author : Alistair Croll
ISBN : 9781449335670
Genre : Business & Economics
File Size : 64. 11 MB
Format : PDF, ePub
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Offers six sample business models and thirty case studies to help build and monetize a business.

Encyclopedia Of Major Marketing Campaigns

Author : Thomas Riggs
ISBN : 0787673560
Genre : Business & Economics
File Size : 63. 83 MB
Format : PDF, ePub, Docs
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There is a growing need for information that describes successes and failures of market trends, strategies and initiatives. From Gale, the 'Encyclopedia of Major Marketing Campaigns' looks at 500 major marketing and advertising campaigns of the 20th centu

Stand

Author : Dianne Lynch
ISBN : 0395942217
Genre : Business & Economics
File Size : 26. 85 MB
Format : PDF, Kindle
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