love based copywriting system a step by step process to master writing copy that attracts inspires and invites

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Launch

Author : Jeff Walker
ISBN : 9781630470180
Genre : Business & Economics
File Size : 67. 24 MB
Format : PDF, ePub, Mobi
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Is your product or business going to achieve nearly instant momentum and sales, or will it start off slow and fade away from there? The start of every business is critically important. . .and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into ""getting the doors open"", without giving much thought to creating a great launch. It doesn't have to be that way. Since 1996 Jeff Walker has been creating hugely successful launches in our increasingly digital world. Bootstrapping his first Internet business from his basement, he quickly developed an underground zero-budget process for launching new products with then-unheard of success. But the success-train was just getting started---once he started teaching his formula to other entrepreneurs the results were simply breathtaking. Tiny home-based businesses started doing launches that sold tens of thousands. . .hundreds of thousands. . .and even millions of dollars in just a few days. What you have in your hands is the treasure map into that world---an almost secret digital society of entrepreneurs who have learned to create cash-on-demand paydays with their product launches and business launches. Whether you have an existing business with existing products, or whether you have a service-based business and you want to develop your own products so you can leverage your time and your impact, or whether you're still in the planning phase and haven't quite started yet. . .this is your owners manual on how to start. This formula is how you engineer massive success. Now the question is. . .are you going to start slow, and fade away from there? Or are you ready to engineer a launch that will change the future of your business and your life?

The Writer S Process

Author : Anne Janzer
ISBN : 0986406228
Genre :
File Size : 48. 62 MB
Format : PDF, Mobi
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Writing is an intensely personal act, yet all writers face similar problems related to focus, procrastination, creativity, and productivity. This book combines the field-tested practices of successful and productive writers with insights from cognitive science. By understanding how your mental processes affect the work, you can master the inner game of writing. The Writer's Process is a practical guide to finding your best writing process. Topics include How to invite your brain to work when you're not actively writing Why writing is like baking bread, with many steps including periods of incubation How to structure your surroundings for each phase of the writing process

Bye Bye Boring Bio 2nd Edition

Author : Nancy Juetten
ISBN : 0615409202
Genre :
File Size : 90. 38 MB
Format : PDF, ePub, Mobi
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Bye-Bye Boring Bio Second Edition guides solopreneurs the world over to attract clients, speaking gigs, and media interviews NOW by preparing the right bios for the right situations. Transform boring bios from wallpaper to wow to attract clients now!

Book Yourself Solid Illustrated

Author : Michael Port
ISBN : 9781118611357
Genre : Business & Economics
File Size : 73. 15 MB
Format : PDF, Mobi
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A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.

On The Art Of Writing Copy

Author : Herschell Gordon Lewis
ISBN : 0970451547
Genre : Business & Economics
File Size : 88. 29 MB
Format : PDF
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What Are You Planning to Write? YOU HAVE IT ALL RIGHT HERE Everything You Need to Write More Powerful, More Profitable Copy It’s the MasterWork by the World’s Master Copywriter. If you have any interest in the power of the written word or any control over what those words are supposed to accomplish…you’re about to choose the right book. Herschell Gordon Lewis, internationally recognized as the number-one copywriter in the world, has made this book his magnum opus. In these pages, you’ll find: How to write ""killer"" e-mail copy. How to avoid spam filters and still sell with power. Simple, effective rules for letter writing. When to use envelope copy and what to say. How broadcast copy differs. Why some of the old rules don’t work any more. How to write an effective guarantee. It's all here for you in simple, straightforward language. TWO HUGE BONUSES! Bonus 1: Here are hundreds of examples, some excellent and some so stupid you’ll wonder how they ever made it into print, on the air, or through the computer. Bonus 2: Here are more than 100 specific rules copy professionals use to grab and sell readers, viewers, and listeners. Far and away the most complete, most comprehensive, and, yes, the most useful handbook and guide to copywriting ever published, this will be the most thumbed-through book on your shelf because by any criterion it’s The Bible of Copywriting. Enjoy it. Use it. Profit from it.

Emergence

Author : Derek Rydall
ISBN : 9781476731605
Genre : Self-Help
File Size : 71. 18 MB
Format : PDF, Mobi
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In his bestselling book Emergence, Derek Rydall helps you throw aside the self-help books and recognize one simple, radical truth: the answer is already in you. The harder we try to change, the deeper in the hole we get. We find a new partner but have the same old fights. We strive for an ever-bigger paycheck but end up broke at a higher income bracket. This is what happens when the basic principle of life—the Law of Emergence—is disrupted, stopping you from knowing that you are the perfect you. Like an acorn is a perfect acorn that becomes a perfect oak tree, there is not a part of you from beginning to end that isn't exactly what you should be. The Law of Emergence provides the foundation to re-engage with this ancient principle. In this seven-stage framework, spiritual life coach Derek Rydall shows that we aren’t lacking anything; everything we need to fulfill our full potential is already inside us. Backed by an ancient truth that has largely been lost, Rydall changes the conversation around how to achieve your potential by showing you how to activate the genius already in you and empower your purpose in life. If you are struggling to improve something about yourself—your health, your mindset, your relationships, then Emergence is the book and Derek is the teacher you have been waiting for.

The Brain Audit

Author : Sean D'Souza
ISBN : 0473175045
Genre : Business & Economics
File Size : 20. 17 MB
Format : PDF
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How the Brain Goes Through Decision-Making: Do you often wonder what your customer is thinking? Don't leave the thought process to chance and let that customer walk away. Your customers don't want to walk away. They want to buy from you. So how does the brain make decisions? And what causes it to get confused? The Brain Audit shows you how the customer takes decisions. And what you need to put in place, so that the customer feels happy to buy products or services from you. The Brain Audit isn't about persuasion or any mind tricks. Instead it shows you the information that your customers need in order to make a decision. It shows you how to present that information, and thereby enable the customer to intelligently go through a purchase sequence. The Brain Audit is designed to do the following: brain_audit_benefits 1) Enable you to spot every one of the 'seven bags' that are required to make a decision 2) Present those bags to the customer in the right sequence. 3) Enable you to get the customer to buy without needing to use pressure tactics.

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