key concepts for the fashion industry understanding fashion

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Key Concepts For The Fashion Industry

Author : Andrew Reilly
ISBN : 9780857853677
Genre : Design
File Size : 66. 43 MB
Format : PDF, Docs
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Key Concepts for the Fashion Industry is the first concise and accessible overview of fashion theories for students on any fashion course. Providing an easy understanding of the core concepts, from scarcity to conformity, this book offers clear, practical examples and accessible case studies, making complex theory easy to digest. All fashion students need a basic understanding of how a style becomes a fashion and how this spreads or declines, whether they are studying fashion design, merchandising or any other fashion course. Containing student-friendly features such as discussion questions, activities and further reading, this book is essential reading for all students studying across all areas of fashion.


Author : Jennifer Craik
ISBN : 9781845204525
Genre : Art
File Size : 78. 3 MB
Format : PDF, ePub
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Fashion is everywhere. It is now one of the main ways in which we present ourselves to others, signaling what we want to communicate about our sexuality, wealth, professionalism, even our mood. This book presents a concise overview of this complex phenomenon.

Thinking Through Fashion

Author : Agnès Rocamora
ISBN : 9780857739865
Genre : Art
File Size : 83. 82 MB
Format : PDF, Docs
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Learning how to think through fashion is both exciting and challenging, being dependent on one’s ability to critically engage with an array of theories and concepts. This is the first book designed to accompany readers through the process of thinking through fashion. It aims to help them grasp both the relevance of social and cultural theory to fashion, dress, and material culture and, conversely, the relevance of those fields to social and cultural theory. It does so by offering a guide through the work of selected major thinkers, introducing their concepts and ideas. Each chapter is written by an expert contributor and is devoted to a key thinker, capturing the significance of their thought to the understanding of the field of fashion, while also assessing the importance of this field for a critical engagement with these thinkers’ ideas. This is a guide and reference for students and scholars in the fields of fashion, dress and material culture, the creative industries, sociology, cultural history, design and cultural studies.

Fashion And The Consumer

Author : Jennifer Yurchisin
ISBN : 9781845207984
Genre : Art
File Size : 81. 90 MB
Format : PDF, Kindle
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An accessible introduction to both mainstream and alternative fashion consumption that considers cultural and social influences on consumer behavior, as well as issues of disposal and sustainability.

In Fashion

Author : Elaine Stone
ISBN : 9781501310751
Genre : Business & Economics
File Size : 20. 42 MB
Format : PDF
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"This newest edition of the best-selling In Fashion offers a clear introduction to the fashion industry that is as dynamic as the business itself. Through concise language and full-color photographs, the text provides students with an overview of fashion, from its history, cyclical nature, and development, to the materials, producers, and retailers who impact the business on a global level. Whether their plans include design, product development, merchandising, buying, manufacturing, or entrepreneurship, students will gain a thorough understanding of how the industry works and what lies ahead for them professionally"--

The Fashion Handbook

Author : Tim Jackson
ISBN : 9781134521111
Genre : Design
File Size : 52. 59 MB
Format : PDF
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The Fashion Handbook is the indispensable guide to the fashion industry. It explores the varied and diverse aspects of the business, bringing together critical concepts with practical information about the industry’s structure and core skills, as well as offering advice on real working practices and providing information about careers and training. Tracing the development of the fashion industry, this book looks at how fashion can be understood from both social and cultural perspectives. Each chapter contributes to the knowledge of a particular academic or vocational area either through building on existing research or through the dissemination of new research undertaken into specialist vocational disciplines. The Fashion Handbook uses case studies, interviews and profiles and includes chapters written by recognised academics and fashion industry experts. Specialist topics include fashion culture, luxury brands, fashion journalism, fashion buying, design and manufacturing, retailing, PR and styling. The Fashion Handbook includes: a unique and wide overview of the fashion industry chapters on specialist topics contributions from recognised experts in both academia and the fashion industry expert advice on careers in fashion retailing. A must for all students of the fashion world.

Fashion Trends

Author : Eundeok Kim
ISBN : 9781847882936
Genre : Business & Economics
File Size : 41. 68 MB
Format : PDF, Docs
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This text is designed to introduce undergraduate students to the central concepts of fashion trend analysis and forecasting. Exploring the roles of both consumers and industry personnel as product developers, gatekeepers, and promoters of fashion trends, the book demonstrates how and why forecasting is vital to successful product and brand development.Fashion Trends: Analysis and Forecasting covers a wide range of key topics such as the impact of fashion consumption on the environment, economic development, and socio-cultural change as well as the impact of social responsibility and the digital consumer on current fashion trends. Designed to aid teaching and learning, each chapter includes key words, summaries, engaging case studies, discussion questions, and suggested class activities. Using this book as a guide, students will develop an understanding of the process, methods and influence of trend analysis and forecasting for the fashion business and will be encouraged to think through the core issues creatively. An essential text for students of fashion and design.

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