how to win an election an ancient guide for modern politicians

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How To Win An Election

Author : Quintus Tullius Cicero
ISBN : 9780691154084
Genre : History
File Size : 67. 57 MB
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A guide that Marcus Cicero's brother wrote for him as he prepared to campaign for consul in ancient Rome includes a surprising amount of information that can be applied to today's political contests, and is now presenting again, in a bilingual Latin-English edition that offers a new translation.

How To Win An Election

Author : Quintus Tullius Cicero
ISBN : 9781400841646
Genre : Political Science
File Size : 70. 39 MB
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How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constantly surrounding yourself with rabid supporters. Presented here in a lively and colorful new translation, with the Latin text on facing pages, this unashamedly pragmatic primer on the humble art of personal politicking is dead-on (Cicero won)--and as relevant today as when it was written. A little-known classic in the spirit of Machiavelli's Prince, How to Win an Election is required reading for politicians and everyone who enjoys watching them try to manipulate their way into office.

How To Run A Country

Author : Marcus Tullius Cicero
ISBN : 9780691156576
Genre : History
File Size : 23. 81 MB
Format : PDF
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Collects the Roman statesman's thoughts on leadership, the balance of power, and other topical political issues that maintain relevance today, in a work featuring new translations and organized by subject.

How To Grow Old

Author : Marcus Tullius Cicero
ISBN : 9781400880393
Genre : Philosophy
File Size : 21. 74 MB
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Worried that old age will inevitably mean losing your libido, your health, and possibly your marbles too? Well, Cicero has some good news for you. In How to Grow Old, the great Roman orator and statesman eloquently describes how you can make the second half of life the best part of all—and why you might discover that reading and gardening are actually far more pleasurable than sex ever was. Filled with timeless wisdom and practical guidance, Cicero's brief, charming classic—written in 44 BC and originally titled On Old Age—has delighted and inspired readers, from Saint Augustine to Thomas Jefferson, for more than two thousand years. Presented here in a lively new translation with an informative new introduction and the original Latin on facing pages, the book directly addresses the greatest fears of growing older and persuasively argues why these worries are greatly exaggerated—or altogether mistaken. Montaigne said Cicero's book "gives one an appetite for growing old." The American founding father John Adams read it repeatedly in his later years. And today its lessons are more relevant than ever in a world obsessed with the futile pursuit of youth.

Fat Land

Author : Greg Critser
ISBN : 9780547526683
Genre : Health & Fitness
File Size : 31. 37 MB
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In this astonishing expose, journalist Greg Critser looks beyond the sensational headlines to reveal why nearly 60 percent of Americans are now overweight. Critser's sharp-eyed reportage and sharp-tongued analysis make for a disarmingly funny and truly alarming book. Critser investigates the many factors of American life -- from supersize to Super Mario, from high-fructose corn syrup to the high cost of physical education in schools -- that have converged and conspired to make us some of the fattest people on the planet. He also explains why pediatricians are treating conditions rarely before noticed in children, why Type 2 diabetes is on the rise, and how agribusiness has unwittingly altered the American diet.

Barack Obama And The New America

Author : Larry J. Sabato
ISBN : 9781442222656
Genre : Political Science
File Size : 45. 91 MB
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Larry Sabato, one of the leading experts in American politics, has brought together respected journalists and academics from across the political spectrum to examine every facet of the 2012 election, and what its development and outcome will mean for the nation moving forward. In frank, accessible prose, each author offers insight that goes beyond the headlines, and dives into the underlying forces and shifts that drove the election from its earliest developments to its dramatic conclusion. Contributing authors joining Larry Sabato with chapters in the book include: Professor Alan Abramowitz of Emory University; Professor Diana Owen of Georgetown University; Jamelle Bouie of American Prospect; Professor James Campbell of SUNY-Buffalo; Political writers and commentators Kyle Kondik and Geoff Skelley of the University of Virginia Center for Politics; Michael Toner, former chairman of the Federal Election Commission; Karen E. Trainer of Wiley Rein LLP; Nate Cohn of The New Republic; Rhodes Cook, formerly of Congressional Quarterly; Robert Costa of National Review; Sean Trende of RealClearPolitics; and Professor Susan MacManus of the University of South Florida. Following Sabato’s introductory analysis, the contributors provide a comprehensive review of everything in play during the 2012 elections, including the controversial roles that unprecedented amounts of money and media played in deciding who would occupy the Oval Office as well as pivotal seats in Congress. They also explore the nominating processes, conventions, and futures of both the Democratic and Republican parties, and what recent geographic and demographic electoral realignments might mean for America’s politics beyond 2012.

Daisy Petals And Mushroom Clouds

Author : Robert Mann
ISBN : 9780807142936
Genre : Political Science
File Size : 32. 14 MB
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The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As the camera slowly zooms in on her eye, a man's solemn countdown replaces hers. At zero the little girl's eye is engulfed by an atomic mushroom cloud. As the inferno roils in the background, President Lyndon B. Johnson's voice intones, "These are the stakes -- to make a world in which all of God's children can live, or to go into the dark. We must either love each other, or we must die." In this thought-provoking and highly readable book, Robert Mann provides a concise, engaging study of the "Daisy Girl" ad, widely acknowledged as the most important and memorable political ad in American history. Commissioned by Johnson's campaign and aired only once during Johnson's 1964 presidential contest against Barry Goldwater, it remains an iconic piece of electoral propaganda, intertwining cold war fears of nuclear annihilation with the increasingly savvy world of media and advertising. Mann presents a nuanced view of how Johnson's campaign successfully cast Barry Goldwater as a radical too dangerous to control the nation's nuclear arsenal, a depiction that sparked immediate controversy across the United States. Repeatedly analyzed in countless books and articles, the spot purportedly destroyed Goldwater's presidential campaign. Although that degree of impact on the Goldwater campaign is debatable, what is certain is that the ad ushered in a new era of political advertising using emotional appeals as a routine aspect of campaign strategy.

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