flash programming for the social behavioral sciences a simple guide to sophisticated online surveys and experiments

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Flash Programming For The Social Behavioral Sciences A Simple Guide To Sophisticated Online Surveys And Experiments

Author : Yana Weinstein
ISBN : 9781412996358
Genre : COMPUTERS
File Size : 24. 67 MB
Format : PDF, ePub
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Adobe Flash is one of the most popular languages for animated web content, and recently social and behavioral scientists have started to take advantage of it to collect data online. Flash Programming for the Social and Behavioral Sciences: A Simple Guide to Sophisticated Online Surveys and Experiments is a unique, step-by-step guide to using Adobe Flash to develop experiments and other research tools. Each chapter presents a set of techniques required for one aspect of programming an experiment, with students following instructions in italics and working through the code included in the text. Most chapters end with an exercise to put the newly learned techniques into practice.

Advances In Social Network Analysis

Author : Stanley Wasserman
ISBN : 9781452253916
Genre : Social Science
File Size : 56. 97 MB
Format : PDF
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In this book, leading methodologists address the issue of how effectively to apply the latest developments in social network analysis to behavioural and social science disciplines. Topics examined include: ways to specify the network contents to be studied; how to select the method for representing network structures; how social network analysis has been used to study interorganizational relations via the resource dependence model; how to use a contact matrix for studying the spread of disease in epidemiology; and how cohesion and structural equivalence network theories relate to studying social influence. The book also offers some statistical models for social support networks.

Born Digital

Author : John Gorham Palfrey
ISBN : 046501383X
Genre : Computers
File Size : 65. 61 MB
Format : PDF
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The first generation of "Digital Natives"--children who were born into and raised in the digital world--are coming of age, and soon our world will be reshaped in their image. Our economy, our politics, our culture, and even the shape of our family life will be forever transformed. But who are these Digital Natives? And what is the world they're creating going to look like? In Born Digital, leading Internet and technology experts John Palfrey and Urs Gasser offer a sociological portrait of these young people, who can seem, even to those merely a generation older, both extraordinarily sophisticated and strangely narrow. Exploring a broad range of issues, from the highly philosophical to the purely practical, Born Digitalwill be essential reading for parents, teachers, and the myriad of confused adults who want to understand the digital present--and shape the digital future.

Bad Science

Author : Ben Goldacre
ISBN : 1429967099
Genre : Science
File Size : 61. 14 MB
Format : PDF, ePub
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Have you ever wondered how one day the media can assert that alcohol is bad for us and the next unashamedly run a story touting the benefits of daily alcohol consumption? Or how a drug that is pulled off the market for causing heart attacks ever got approved in the first place? How can average readers, who aren't medical doctors or Ph.D.s in biochemistry, tell what they should be paying attention to and what's, well, just more bullshit? Ben Goldacre has made a point of exposing quack doctors and nutritionists, bogus credentialing programs, and biased scientific studies. He has also taken the media to task for its willingness to throw facts and proof out the window. But he's not here just to tell you what's wrong. Goldacre is here to teach you how to evaluate placebo effects, double-blind studies, and sample sizes, so that you can recognize bad science when you see it. You're about to feel a whole lot better.

50 Great Myths Of Popular Psychology

Author : Scott O. Lilienfeld
ISBN : 9781444360745
Genre : Psychology
File Size : 70. 23 MB
Format : PDF, ePub
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50 Great Myths of Popular Psychology uses popular myths as a vehicle for helping students and laypersons to distinguish science from pseudoscience. Uses common myths as a vehicle for exploring how to distinguish factual from fictional claims in popular psychology Explores topics that readers will relate to, but often misunderstand, such as 'opposites attract', 'people use only 10% of their brains', and 'handwriting reveals your personality' Provides a 'mythbusting kit' for evaluating folk psychology claims in everyday life Teaches essential critical thinking skills through detailed discussions of each myth Includes over 200 additional psychological myths for readers to explore Contains an Appendix of useful Web Sites for examining psychological myths Features a postscript of remarkable psychological findings that sound like myths but that are true Engaging and accessible writing style that appeals to students and lay readers alike

Bad Astronomy

Author : Philip C. Plait
ISBN : 047142207X
Genre : Science
File Size : 22. 14 MB
Format : PDF, Mobi
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Advance praise for Philip Plait s Bad Astronomy "Bad Astronomy is just plain good! Philip Plait clears up every misconception on astronomy and space you never knew you suffered from." --Stephen Maran, Author of Astronomy for Dummies and editor of The Astronomy and Astrophysics Encyclopedia "Thank the cosmos for the bundle of star stuff named Philip Plait, who is the world s leading consumer advocate for quality science in space and on Earth. This important contribution to science will rest firmly on my reference library shelf, ready for easy access the next time an astrologer calls." --Dr. Michael Shermer, Publisher of Skeptic magazine, monthly columnist for Scientific American, and author of The Borderlands of Science "Philip Plait has given us a readable, erudite, informative, useful, and entertaining book. Bad Astronomy is Good Science. Very good science..." --James "The Amazing" Randi, President, James Randi Educational Foundation, and author of An Encyclopedia of Claims, Frauds, and Hoaxes of the Occult and Supernatural "Bad Astronomy is a fun read. Plait is wonderfully witty and educational as he debunks the myths, legends, and 'conspiracies that abound in our society. 'The Truth Is Out There' and it's in this book. I loved it!" --Mike Mullane, Space Shuttle astronaut and author of Do Your Ears Pop in Space?

The Willpower Instinct

Author : Kelly McGonigal
ISBN : 9781101553732
Genre : Psychology
File Size : 65. 1 MB
Format : PDF, Kindle
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Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the new science of self-control and how it can be harnessed to improve our health, happiness, and productivity. Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn: Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep. Willpower is not an unlimited resource. Too much self-control can actually be bad for your health. Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control. Giving up control is sometimes the only way to gain self-control. Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends­­—but you can also catch self-control from the right role models. In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.

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